The company was formed in 1889 by Harry David X as the X Mercantile Company at Salina , kansas to produce dungrees and jackets. To help promote the brand the Buddy X doll was created in 1920. Originally it was used as advertising in store windows but was later sold and for a time was the second best selling doll in the US.
Later in the 1920s X introduced a zipper fly and continued to expand.
Identify X and Y. ( FOR ONE POINT )