139:Gulf Oil

In 1963, _______ signed a long-term deal with Gulf Oil Corporation in which the lodging chain would accept Gulf credit cards to charge food and lodging at all of its hotels . In return, Gulf would build service stations on the premises of many _______ properties, particularly those along or near major U.S. and Interstate highways. Many older _______ locations still have the service station properties intact today, either still in operation or closed down. With the exception of a few locations in the eastern U.S., hardly any of the still-open stations are now Gulf outlets. The portion of the agreement which permitted Gulf credit cards to be used for payment of food and lodging at _______ was copied by competing lodging chains and major oil companies during the mid-to-late 1960s. Most of those agreements fizzled out with the 1973 oil crisis. The Gulf/_______ arrangement ended around 1982.

Answer: Hotel Holiday Inn.

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